The 7 Habits of Highly Effective People®
Free Guide
How Effective Leaders Get Results: 7 Ways to Be More Proactive
Free Webcast
The 7 Habits Effect: More relevant and impactful for the next generation.
Free Guide
Private Victories: Inside-Out Professional Growth With The 7 Habits Effect
Free Guide
Think Win-Win: Bringing an Abundance Mindset to Your Company’s Culture
Unlock potential. Unleash performance.
Based on the #1 bestselling business book The 7 Habits of Highly Effective People, this renowned personal- and interpersonal-development solution is trusted by millions worldwide.
In an era of accelerating technology and advanced AI, human skills—how we work alone and together—are more important than ever. Having a comprehensive framework to help everyone gain and improve these essential abilities is critical to achieving organizational success.
The 7 Habits of Highly Effective People course equips learners with foundational human skills like emotional intelligence, proactive problem solving, and self-leadership. Tailored for today’s evolving workplace, the 7 Habits unleash profound growth at every level.
Introducing The 7 Habits of Highly Effective People
Meet Your New AI Coach
Unleash Growth and Performance With Customized Mentorship
As you explore the 7 Habits, the FranklinCovey AI Coach™ serves as your integrated learning guide—enabling team members to request practical tips, simulate real-life scenarios, and access tailor-made content recommendations to accelerate and reinforce learning for lasting impact.
Whether leaders want to practice and receive feedback on their active listening skills or get practical prioritization tips they can implement in just five minutes, the FranklinCovey AI Coach helps individuals immediately apply valuable content in their day-to-day roles and strengthen skill development for sustainable growth.
Integrated across the FranklinCovey Impact platform, the AI Coach is available in all learning formats—Live sessions, On Demand courses, and Facilitator-led trainings—and on both web and mobile devices for flexible, just-in-time learning.
The 7 Habits are timeless. Practice and apply them in the moments that matter most with the FranklinCovey AI Coach.
The Maturity Continuum®
Each habit is based on universal principles and paradigms of effectiveness, with practices that move learners from dependence and independence to interdependence.
Private Victory® | Habits 1–3
Emphasizes personal mastery, defining desired outcomes and focusing efforts to lay the internal groundwork for success.
Public Victory® | Habits 4–6
Fosters collaboration and synergy with others, building strong relationships that allow us to accomplish more together than we could alone.
Renewal | Habit 7
Emphasizes the need for self-renewal and continuous improvement to succeed in and sustain the other habits.
What are The 7 Habits of Highly Effective People?
The 7 Habits of Highly Effective People remains one of the most influential and impactful leadership books of all time. It presents a renowned framework designed to enhance personal and professional effectiveness. The 7 Habits are based on timeless principles that promote character development and help individuals achieve their highest potential. The 7 Habits emphasize proactive behavior, goal setting, prioritization, mutual benefit, communication, collaborative synergy, and continuous self-improvement. This methodology encourages a balanced and holistic approach to personal and interpersonal growth, aiming to foster meaningful and lasting success.
Habit 1: Be Proactive®
Focus and act on what you can control and influence instead of what you can’t.
Learn MoreHabit 2: Begin With the End in Mind®
Define clear measures of success and a plan to achieve them.
Learn MoreHabit 3: Put First Things First®
Prioritize and achieve your most important goals instead of constantly reacting to urgencies.
Learn MoreHabit 4: Think Win-Win®
Collaborate more effectively by building high-trust relationships.
Learn MoreHabit 5: Seek First to Understand, Then to Be Understood®
Influence others by developing a deep understanding of their needs and perspectives.
Learn MoreHabit 6: Synergize®
Develop innovative solutions that leverage differences and satisfy all key stakeholders.
Learn MoreHabit 7: Sharpen the Saw®
Increase motivation, energy, and work/life balance by making time for renewing activities.
Learn MoreDelivery Options
The 7 Habits of Highly Effective People course is available in multiple learning modalities, each includes reinforcement microlearning:
- Live In-Person: Six 120-minute sessions.
- Live-Online (Spaced): Six 120-minute sessions delivered over weeks or months.
- Live-Online (Concentrated): Six 90-minute sessions delivered over two days.
- On Demand: Eight 30-minute sessions.
Product Components:
- Participant Guide
- Cards
- 7 Habits Assessment*
- Automated Reinforcement*
- Summary Poster
*Available for All Access Pass® passholders on the FranklinCovey Impact Platform.







